Electrical computers and digital processing systems: multicomput – Computer network managing – Computer network monitoring
Reexamination Certificate
1999-01-08
2001-07-10
Vu, Viet D. (Department: 2154)
Electrical computers and digital processing systems: multicomput
Computer network managing
Computer network monitoring
C709S219000, C709S241000
Reexamination Certificate
active
06260064
ABSTRACT:
BACKGROUND OF THE INVENTION
A. Field of Invention
This invention pertains to a web site host and method of operating the same which provides an automatic rating system for some of its contents. The rating system is used to generate a rating indicium which is sent to the content provider and/or to generate a payment therefor.
B. Description of the Prior Art
Web sites on the Internet are fast becoming the preferred way of providing information to readers. While in the past, a person looking for information had to subscribe to and read numerous magazines and other printed media to obtain certain information, much of the same information is available now on web sites. More particularly, articles covering virtually every facet of the business world as well as information related to relaxation, personal hobbies, vacations and similar subjects related to our private world are being written and published electronically so that they are readily available to any one in the world with a telephone and a PC or a TV set. A major problem that plagues the publishers of such information is how to get paid for the contents being provided. The problem has been solved by providing simultaneously with the information commercial advertisement, using banners or other advertising devices. However another problems that still remains is that it is difficult if not impossible under present conditions to determine whether or not the articles and/or advertisements being provided are satisfactory to the readers. Therefore there is a need in the field of electronic publishing for web page hosting and technique which can collect data from the readers indicative of the perceived quality of its contents.
OBJECTIVES AND SUMMARY OF THE INVENTION
In view of the above, it is the objective of the present invention to provide a system for presenting a web site which automatically collects specific qualitative information regarding the contents of the web site, including information concerning associated advertisement.
A further objective is to provide a host and which generates automatically a data base accumulating and compiling said information in an easily readable and informative format.
Other objectives and advantages of the invention shall become apparent from the following description. An electronic publishing system constructed in accordance with the present invention is used to display data over a computer based distributed network, said data including at least one article and/or advertisement. The system includes a receiving element receiving ratings from a reader evaluating said article and advertisement to generate said ratings, a data storage element receiving and storing information related to a site including at least one article and a plurality of advertisements, said information including said ratings, and a totaling element arranged to total ratings from a plurality of readers to generate rating indicia. The indicia may include, for example, including a combined article rating parameter for said article and/or a combined advertisement rating for said advertisement based on ratings from a plurality of readers. The indicia may further include data indicative of the number of readers who have provided said ratings and the percentage of readers who have rated the articles or advertisements as being, for instance excellent, good, fair or no value. The system described above is used to generate cumulative rating parameters on a host site of a distributed network based multiple computer information distribution system, said hosting an informational page including a plurality of articles and advertisements, by presenting said articles and advertisements to a plurality of readers, receiving from said readers a rating associated with at least one of said articles and advertisements, accumulating the responses from said readers said ratings, generating a cumulative rating parameter for articles and/or advertisements for which responses have been received; and providing said rating parameters to a requester together with associated statistical information.
REFERENCES:
patent: 5872850 (1999-02-01), Klein et al.
patent: 5913040 (1999-06-01), Rakavy et al.
patent: 6064980 (2000-05-01), Jacobi et al.
patent: 6081788 (2000-06-01), Appleman et al.
Steinberg & Raskin, P.C.
Vu Viet D.
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