Systems, methods, and computer program products for...

Details Systems, methods, and computer program products for... Systems, methods, and computer program products for...

2007-01-09

2007-01-09

Tieu, Binh K. (Department: 2614)

Telecommunications

Radiotelephone system

Usage measurement

C705S014270

Reexamination Certificate

active

10017355

ABSTRACT:
Systems, methods, and computer program products are provided that allow wireless device users to “opt-in” to a direct marketing campaign by “clicking on” a conventional advertisement displayed within a wireless device and register to receive future promotions via one or more direct marketing channels. Likewise, users can “opt-out” of future direct marketing by “clicking on” content displayed within various promotional content.

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patent: 6882977 (2005-04-01), Miller
patent: 2001/0018340 (2001-08-01), Tagi
patent: 2001/0032193 (2001-10-01), Ferber
patent: 2002/0065748 (2002-05-01), Taniguchi et al.
patent: 2002/0077898 (2002-06-01), Koulouris
patent: 2002/0128908 (2002-09-01), Levin et al.
patent: 2002/0164977 (2002-11-01), Link, II et al.
patent: 2005/0149406 (2005-07-01), Bascobert et al.

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