Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Discount or incentive
Reexamination Certificate
2005-03-10
2008-09-23
Alvarez, Raquel (Department: 3622)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Discount or incentive
C379S112010, C379S114010, C379S114050, C379S114130
Reexamination Certificate
active
07428497
ABSTRACT:
Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements on mobile/wireless media channels. In one embodiment, a method includes: assigning a telephone number to an advertiser, one of the telephone number and a reference to the telephone number to be included in an advertisement provided to an end user via a wireless media; and, monitoring telephone connections to the telephone number to bill the advertiser for the advertisement in response to each telephone connection to the telephone number. In one embodiment, a method includes: a first party providing an advertisement to a mobile device on behalf of an advertiser, the advertisement to include at least a reference to a telephonic connection with the advertiser; and, the first party collecting a fee from the advertiser in response to a telephonic connection being established between the advertiser and customer.
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Agarwal Anuj
Ahuja Nitin
Altberg Ebbe
Faber Scott
Halstead Mark Arthur Buchler
Alvarez Raquel
Greenberg & Traurig, LLP
UTBK, Inc.
Ward John P.
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