Reporting of user equipment selected content delivery

Details Reporting of user equipment selected content delivery Reporting of user equipment selected content delivery

2006-08-25

2011-11-22

Beliveau, Scott (Department: 2427)

Interactive video distribution systems

Program, message, or commercial insertion or substitution

Specific to individual user or household

C725S009000, C725S014000, C705S014520

Reexamination Certificate

active

08065703

ABSTRACT:
A system and method is provided for use in connection with delivering content that is targeted to users of a broadcast network. In order to select content that is targeted to users of the broadcast network, signals are received from a plurality of customer premise equipment devices (CPEs) of the network users via a broadcast network interface. Based on the received signals, broadcast assets (e.g., programming, advertisements etc.) are selected from a collection of available asset options. Accordingly, at least a portion of the selected assets are inserted into a content stream of the broadcast network. Once the content stream is broadcast over a broadcast network interface, at least a portion of the selected assets area available for receipt by at least a portion of the CPEs. The CPEs generate reports regarding assets delivered such that asset providers can be billed based on guaranteed targeted impressions.

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