Advertising sales management system

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Electronic shopping

Reexamination Certificate

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Details

C705S037000, C705S014100

Reexamination Certificate

active

07742946

ABSTRACT:
A system for providing an interface that allows access to system used to sell time slots for advertisements in broadcast programming. This system allows a user to access databases to access information needed to sell the advertisements. The system integrates the databases to allow easy access and centralized storage of all needed information for selling time slots for advertisements in broadcast programming.

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Whitney, Daisy, Optimizing Inventory, TelevisionWeek, May 17, 2004, v23n20 pp. 23, 3 pages, downloaded from Dialog Web on Apr. 27, 2008.
Carl Lindemann, “Ready, aim, stream”, Broadcasting & Cable. New York: Jun 18, 2001. vol. 131, Iss. 26; p. 50, downloaded from ProQuestDlrect on the Internet on Feb. 17, 2009, 2 pages.
Stuart Thomson, Ad and Divide, Cable & Satellite Europe. London: Apr 2001. , Iss. 208; p. 1, downloaded from ProQuestDlrect on the Internet on Feb. 17, 2009, 15 pages.

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