Identifying associations between items and...

Details Identifying associations between items and... Identifying associations between items and...

2011-06-28

2011-06-28

Zurita, James (Department: 3625)

Data processing: financial, business practice, management, or co

Automated electrical financial or business practice or...

Electronic shopping

C705S027100

Reexamination Certificate

active

07970660

ABSTRACT:
A computer-implemented service analyzes collected data reflective of actions of users of an interactive system to identify items that are significantly more popular in specific user communities than in a general user population. The communities may, for example, include email-based communities (e.g., all users with email addresses associated with a particular company or other organization), shipping address based communities (e.g., all users with shipping addresses in Seattle), and/or communities based on other types of user attributes. The results of the analysis may be exposed to users to assist users in making item selection decisions, and/or may be used to provide item recommendations to users.

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