Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Advertisement
Reexamination Certificate
2011-05-17
2011-05-17
Hammond, III, Thomas M (Department: 3695)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
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Reexamination Certificate
active
07945474
ABSTRACT:
Various aspects can be implemented for providing a unified automated billing system for offline media (e.g., radio, television, newspaper, and the like) advertising that spans across different time zones based on the concept of a station local time (e.g., the local time where the broadcast station is located) for the broadcast advertising spots. In general, one aspect can be a method that includes recording a local time for an allocated advertising spot when the ad played during the allocated advertising spot, such that the allocated advertising spot is in a broadcast time zone different from a billing time zone of the advertiser. The method also includes generating a station local time for the allocated advertising spot. The method further includes generating a billing event based on the station local time. Other implementations of this aspect include corresponding systems, apparatus, and computer program products.
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Hammond III Thomas M
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