Vertically adjustable pusher point of purchase display

Supports: racks – Special article – Stacked articles

Patent

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Details

211 591, 211193, A47F 500

Patent

active

053518390

ABSTRACT:
An apparatus for displaying goods in a retail environment includes a frame having sideboards, a rear board and a plurality of upright standards, each standard having a plurality of apertures spaced therealong, and a plurality of supports having knife brackets and crosswise-extending bars. Each support is affixed to two of the standards by insertion of its knife brackets into apertures of the standards and each includes forwardly-extending rails. A plurality of trays each include a plurality of location means across a width of the tray and is supported on the rails of one of the supports. The trays have first and second protrusions from their undersides, the first protrusion adapted to engage the crosswise-extending bar to support the tray in a first, retracted package-displaying position, and the second protrusion adapted to engage the bar to support the tray in a second, extended, package-loading position. A plurality of product pushers is releasably connected to the trays and positioned in the trays in reference to the location means. Goods to be displayed may be positioned forwardly of the product pushers to urge them to one end of the tray for retail purchase and the apparatus may be disassembled to arrange a different plurality of product pushers differently in the tray and a different plurality of supports, trays and forwardly-extending rod assemblies, differently along the standards.

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