Use of web usage trail data to identify relationships...

Electrical computers and digital processing systems: multicomput – Computer network managing – Computer network monitoring

Reexamination Certificate

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C709S223000

Reexamination Certificate

active

10737168

ABSTRACT:
Related web locations are identified from the web usage trails of a population of users. Each usage trail is preferably in the general form of a sequence of URLs accessed by a user during a browsing session. The usage trails are preferably collected using a special client application that operates in conjunction with a web browser and reports the navigation activities of users. In a preferred embodiment, the relatedness of two web locations A and B is determined using a minimum sensitivity calculation that takes into consideration the number of transitions that occurred between A and B relative to the total number of transitions that involved A and/or B. The method may be used independently, or may be used in combination with other methods for identifying related web locations.

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