Targeting content to network-enabled devices based upon...

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Reexamination Certificate

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C705S014400

Reexamination Certificate

active

07856373

ABSTRACT:
Methods and systems are disclosed herein for managing content, including advertising content, delivered to various network-connected devices, including screens, mobile devices, computers, televisions, radios, and the like, based on usage profiles associated with device-specific identifiers for mobile devices, short-distance wireless technologies for transmission of content and detection of proximity, and content targeting and management techniques.

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