Systems of influencing shopper's product selection at the...

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Electronic shopping

Reexamination Certificate

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C370S406000

Reexamination Certificate

active

08050984

ABSTRACT:
Provided herein is a system or systems for influencing shoppers while they consider making purchasing decisions in a retail establishment. Specifically, the method identifies the first moment of truth and attempts to influence shoppers during a shopper's first moment of truth based on the shopper's location within the retail establishment. The method transmits an acceptable influential message and transmits the message through a communication network to a shopper tracking device, which is in close proximity to a shopper during a shopping trip throughout a retail establishment.

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