Data processing: database and file management or data structures – Database and file access – Preparing data for information retrieval
Reexamination Certificate
2011-01-25
2011-01-25
Abel-Jalil, Neveen (Department: 2165)
Data processing: database and file management or data structures
Database and file access
Preparing data for information retrieval
C707S713000, C705S059000
Reexamination Certificate
active
07877387
ABSTRACT:
Disclosed are embodiments of systems and methods for selection of promotional media items and/or generation of promotional or advertising units. In one embodiment, a set of promotional media items may be dynamically identified responsive to an input set of media items. In another embodiment, a promotional program unit is generated in response to receipt of user taste data for a user or group of users. The promotional program unit is an integral unit made up of one or more media items and one or more promotional media items.
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Abel-Jalil Neveen
Hoffler Raheem
Stolowitz Ford Cowger LLP
Strands, Inc.
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