Systems and methods for generating advertiser...

Details Systems and methods for generating advertiser... Systems and methods for generating advertiser...

2010-12-17

2011-12-27

Myhre, James W (Department: 3682)

Data processing: financial, business practice, management, or co

Automated electrical financial or business practice or...

Workflow collaboration or project management

C705S014490

Reexamination Certificate

active

08086541

ABSTRACT:
A method for displaying targeted advertisements to users of workflow software, based on information corresponding to the workflow, the related industry, and the user of the workflow software includes: receiving, from an identified user, a request to display a step in a workflow, the workflow corresponding to a given industry; determining, based on (i) the identified user, (ii) the step in the workflow, and (iii) the corresponding industry, an advertisement to be displayed in conjunction with the step in the workflow; and transmitting, to the identified user, the requested workflow step and the determined advertisement. Corresponding systems are also described.

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