Systems and methods for gathering audience measurement data

Details Systems and methods for gathering audience measurement data Systems and methods for gathering audience measurement data

2007-07-03

2007-07-03

Barlow, John (Department: 2863)

Data processing: measuring, calibrating, or testing

Measurement system

Measured signal processing

C386S349000

Reexamination Certificate

active

10205808

ABSTRACT:
Systems and methods are provided for gathering audience measurement data relating to exposure of an audience member to audio data. Audio data is received in a user system and is then encoded with audience measurement data. The encoded audio data is reproduced by the user system, picked up by a monitor and decoded to recover the audience measurement data.

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