Systems and methods for assessing user success rates of...

Details Systems and methods for assessing user success rates of... Systems and methods for assessing user success rates of...

2007-04-10

2007-04-10

Hong, Stephen (Department: 2178)

Data processing: presentation processing of document, operator i

Presentation processing of document

Layout

C715S252000, C715S252000

Reexamination Certificate

active

10063344

ABSTRACT:
Systems and methods measure the navigability of a web site by determining the rate at which simulated users absorb information scent. This note can be viewed as a measurement of accomplishing the users' information goals. As users reach their target information, the users terminate their navigation in the web site. Thus, the rate at which users finish is a measurement of the navigability of the web site.

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Chi et al., “Using Information Scent to Model User Information Needs and Actions on the Web”,SIGCHI'01, Mar. 31-Apr. 4, 2001, Seattle, WA, USA.

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