System using first banner request that can not be blocked from r

Electrical computers and digital processing systems: multicomput – Computer network managing – Computer network monitoring

Patent

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Details

709217, 709219, G06F 1300

Patent

active

060146982

ABSTRACT:
A system for delivering information on a computer network and allowing the information to be accessed by terminals connected to the computer network, either directly or through intermediary devices such as local or proxy servers, including computer or web sites storing pages which are requested by terminals for display. The pages may include references for the display of banners. The terminal initiates access or connection to a desired computer or web site to access a desired page. After the desired page is downloaded and served to the terminal from the computer or web site, the terminal initiates and sends an initial banner request signal to an information server. The information server returns a redirect signal to the terminal telling the terminal the location of the desired banner on the computer network, which may be the information server, the computer site, or some other information server, computer site, or location accessible via the computer network. The terminal then initiates a second banner request signal to the location of the desired banner and the banner is downloaded to the terminal for display on the terminal, unless the requested banner has previously been stored or cached in the terminal's memory or in the memory of a local or proxy server connected to the terminal, in which case the second banner request signal is not sent across the computer network and the banner is loaded directly from the terminal's memory or the proxy server.

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