System enabling user access to secondary content associated...

Details System enabling user access to secondary content associated... System enabling user access to secondary content associated...

2006-03-21

2006-03-21

Kelley, Chris (Department: 2611)

Interactive video distribution systems

User-requested video program system

Video-on-demand

C725S088000, C725S136000

Reexamination Certificate

active

07017173

ABSTRACT:
The invention comprises a method and apparatus for inserting advertisement and/or other information into an audio-video presentation during the presentation of non-active imagery. More specifically, in a case of a user interrupting the standard presentation of a content stream via, for example, pressing a pause or stop button on a remote control device, the size of an image region presently displaying the interrupted content stream is reduced, and advertisement and/or other information is inserted into at least portions of the image region formerly occupied by the interrupted content imagery or overlayed onto the interrupted content imagery.

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patent: 6363204 (2002-03-01), Johnson et al.
patent: WO 9848566 (1998-10-01), None

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