System and method of providing advertisements to portable...

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Advertisement

Reexamination Certificate

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Details

C705S014400, C705S014490, C705S014580, C705S014270, C370S254000, C370S259000

Reexamination Certificate

active

07930211

ABSTRACT:
A method of advertising is disclosed and includes monitoring the location of one or more portable communication devices in communication with a data network as the one or more portable communication devices travel within a user vehicle along a freeway. The method further includes determining whether the one or more portable communication devices are within a predetermined range of a freeway exit. Additionally, the method includes determining one or more types of media files supported by the one or more portable communication devices and transmitting one or more advertisements to the one or more portable communication devices. The advertisement is delivered in a format based on the determined one or more types of media files supported by the one or more portable communication devices.

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