Stepper advertising device and method

Details Stepper advertising device and method Stepper advertising device and method

1998-08-19

2000-06-27

Eley, Timothy V.

Manufacturing container or tube from paper; or other manufacturi

Container making

Pliable container

493 10, 229 923, B65B 1148

Patent

active

060800941

ABSTRACT:
A printed advertising device is formed by folding a sheet to form a wrapper. The wrapper may enclose a variety of enclosures such as product samples or order forms. The enclosures are retained within the advertising device by a novel arrangement that is required to be opened in steps requiring involvement and participation by a user and building anticipation. The advertising device is created by several manipulations of a web, such as folding and applying adhesive using web printing equipment. The advertising device may be a mailing device, a magazine insert or a stand-alone circular. insert or a stand-along circular.

REFERENCES:
patent: 1076450 (1913-10-01), Rindsberg
patent: 1362779 (1920-12-01), Cernicky
patent: 2062776 (1936-12-01), Berkowitz
patent: 3073509 (1963-01-01), Schuessler
patent: 3126148 (1964-03-01), Hanson
patent: 4044942 (1977-08-01), Sherwood
patent: 4660856 (1987-04-01), Shacklett, Jr.
patent: 4826475 (1989-05-01), Eweryd
patent: 4972655 (1990-11-01), Ogawa
patent: 5467917 (1995-11-01), Potter
patent: 5507131 (1996-04-01), Schluger

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