Telephonic communications – Audio message storage – retrieval – or synthesis – Interacting voice message systems
Patent
1997-06-05
1999-10-19
Tsang, Fan S.
Telephonic communications
Audio message storage, retrieval, or synthesis
Interacting voice message systems
379 70, 379 76, 379 8805, 379 9312, 37910101, 379 8801, H04M 164, H04M 1100
Patent
active
059701242
ABSTRACT:
A database having information which the consumer desires to know, a database containing attributes of the consumer, and a database of advertising messages that an interactive voice response system can deliver to a the consumer are made responsive to telephone calls placed to an interactive voice response (IVR) system. The database of consumer attributes contains information that is already known about the consumer that can be used to decide on which advertising message to play. The consumer initiates activity by calling the interactive voice response system. Software identifies the consumer via the consumer inputted identification and plays an advertising message that, preferably, has been predetermined to have likely appeal to the consumer. The interactive voice response system is then used to disseminate the information sought by the customer (such as student grades) after first disseminating the advertising message. The advertising message can include an offer to purchase a product or service. The offer can be taken during the advertising period and recorded so as to be sent to a sponsor.
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Cohen Marc A.
Csaszar John J.
Cudemo, III Michael
Hoosain Allan
Tsang Fan S.
Voice FX Corporation
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