Relationship discovery engine

Details Relationship discovery engine Relationship discovery engine

2011-08-23

2011-08-23

Retta, Yehdega (Department: 3622)

Data processing: financial, business practice, management, or co

Automated electrical financial or business practice or...

Electronic shopping

Reexamination Certificate

active

08005724

ABSTRACT:
A system, method, and computer program product discover relationships among items and recommend items based on the discovered relationships. The recommendations provided by the present invention are based on user profiles that take into account actual preferences of users, without requiring users to complete questionnaires. An improved binomial log likelihood ratio analysis technique is applied, to reduce adverse effects of overstatement of coincidence and predominance of best sellers. The invention may be used, for example, to generate track lists for a personalized radio station.

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