Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Electronic shopping
Reexamination Certificate
2011-03-15
2011-03-15
Champagne, Donald L (Department: 3688)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Electronic shopping
C705S014530
Reexamination Certificate
active
07908183
ABSTRACT:
A computer-implemented service analyzes purchase histories and/or other types of behavioral data of users on an aggregated basis to detect and quantify associations between particular items represented in an electronic catalog. The detected associations are stored in a mapping structure that maps items to related items, and is used to recommend items to users of the electronic catalog. The items may include products and/or categories of products.
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Benson Eric A.
Jacobi Jennifer A.
Linden Gregory D.
Amazon.Com, Inc.
Champagne Donald L
Knobbe Martens Olson & Bear LLP
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