Data processing: database and file management or data structures – Database and file access – Search engines
Reexamination Certificate
2011-07-12
2011-07-12
Lewis, Cheryl (Department: 2155)
Data processing: database and file management or data structures
Database and file access
Search engines
C707S786000
Reexamination Certificate
active
07979415
ABSTRACT:
A system, media, and method for selecting future queries are provided. The selected future queries are used to transmit appropriate online advertising to a user that issues queries to a search engine. The search engine is coupled to a prediction component that predicts what subject the user is going to be interested in and when the user will be interested in the subject. The prediction component returns a future query using statistical language models representing a query history of the user and aggregate query histories for a community of users.
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Li Ying
Shen Dou
Lewis Cheryl
Microsoft Corporation
Shook Hardy & Bacon L.L.P.
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