Card – picture – or sign exhibiting – Signs – Highway or street marker
Reexamination Certificate
2006-10-24
2006-10-24
Davis, Cassandra (Department: 3611)
Card, picture, or sign exhibiting
Signs
Highway or street marker
C040S606180
Reexamination Certificate
active
07124526
ABSTRACT:
A billboard advertising system is disclosed. The billboard advertising system includes an overhead sign structure at least partially traversing a roadway, said overhead sign structure having forward and rearward faces relative to oncoming vehicle traffic of the roadway. The forward face of the overhead sign structure has traffic information as part of a government regulated traffic information system directed in a primary orientation toward the oncoming vehicle traffic. The rearward face of the overhead sign structure on an opposing side from the forward face has a secondary orientation with respect to other traffic flow different from the oncoming vehicle traffic. A billboard advertisement is positioned on the rearward face of the overhead sign structure with visual exposure to the other traffic flow.
REFERENCES:
patent: 2052771 (1936-09-01), Johnson
patent: 2765554 (1956-10-01), Anderson et al.
patent: 3102352 (1963-09-01), White
patent: 3159243 (1964-12-01), Henderson
patent: 3564783 (1971-02-01), Dunne
patent: 4015349 (1977-04-01), Dunne
patent: 5725186 (1998-03-01), Hillstrom et al.
patent: 6003827 (1999-12-01), Kulp et al.
patent: 6124647 (2000-09-01), Marcus et al.
patent: 6202369 (2001-03-01), Partee et al.
patent: 6209598 (2001-04-01), Petrey
patent: 2002/0038523 (2002-04-01), Gibbens
Picture A and B of an overhead sign structure, as prepared by an examner, on a roadway (I-395, sourthbound and northbound) and Diagram of roadway depicted in Pictures A and B.
Copy of article by Cary Clack, “Graffiti Enthusiasts Defy the Law, Justice—and Also Gravity”, San Antonio Express-News (Texas), Jul. 28, 2003, p. 1B.
Copy of article by Maureen Graham et al., “Billboard Firm Wins Approval”, Philadelphia Inquirer (Chester Edition), Sep. 25, 2003, p. B07.
Copy of article by Steve Penn, “Put these ‘artists’ to work,” Kansas City Star (Kansas & Missouri), Sep. 24, 1998, p. 2.
Davis Cassandra
Wiley Rein & Fielding LLP
LandOfFree
Overhead highway billboard and marketing method does not yet have a rating. At this time, there are no reviews or comments for this patent.
If you have personal experience with Overhead highway billboard and marketing method, we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and Overhead highway billboard and marketing method will most certainly appreciate the feedback.
Profile ID: LFUS-PAI-O-3681704