On-line interactive system and method for providing content and

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Discount or incentive

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Details

705 27, 705 34, 705 32, 39520054, G06F 1760

Patent

active

060263687

ABSTRACT:
Prioritized queues of advertising and content data are generated by a queue builder and sent to an on-line queue manager. A computer mediated communications network provides content and subscriber data to the queue builder and receives content segment play lists from the on-line queue manager. An exposure accounting module calculates and stores information about the number of exposures of targeted material received by subscribers and generates billing information. An information warehouse manager is employed to receive data from advertisers' data bases and third party sources as well as from the computer mediated communications network.

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