Mitigation of search engine hijacking

Details Mitigation of search engine hijacking Mitigation of search engine hijacking

2011-01-11

2011-01-11

Rones, Charles (Department: 2164)

Data processing: database and file management or data structures

Database and file access

Preparing data for information retrieval

C707S748000, C707S769000

Reexamination Certificate

active

07870131

ABSTRACT:
The subject matter disclosed herein relates to mitigation of search engine hijacking. In one example implementation, a sentiment value associated with anchortext in a search engine result may be determined. Similarly, a sentiment value of one or more web pages referenced by the anchor text may also be determined. A divergence between sentiment values associated with the anchortext and a web page may then determined.

REFERENCES:
patent: 2006/0242040 (2006-10-01), Rader
patent: 2006/0294086 (2006-12-01), Rose et al.
patent: 2006/0294134 (2006-12-01), Berkhim et al.
patent: 2009/0248484 (2009-10-01), Surendran et al.

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