Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Electronic shopping
Reexamination Certificate
2011-06-28
2011-06-28
Allen, Will (Department: 3625)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Electronic shopping
C705S026610, C705S026700, C705S014510, C705S014630
Reexamination Certificate
active
07970656
ABSTRACT:
Methods provide for auditing of on-line commercial transactions to determine what products are the primary motivations for a customer to begin an on-line shopping session. When a purchase is made during a shopping session, the method determines whether a purchased product is related to a previous “prime motivator” product. If so, the product is designated as a derivative product and a derivative count associated with the product is incremented. If not, the product itself is designated a prime motivator product and a prime motivator count associated with the product is incremented. The method may be repeated for every purchase fielded by an on-line commercial site.
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Fuisz Joseph M.
Fuisz Richard C.
Allen Will
Meyer Cordless LLC
Turocy & Watson LLP
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