Data processing: database and file management or data structures – Database and file access – Post processing of search results
Reexamination Certificate
2010-06-07
2011-12-06
Breene, John E (Department: 2154)
Data processing: database and file management or data structures
Database and file access
Post processing of search results
C707S766000, C706S011000, C706S045000
Reexamination Certificate
active
08073848
ABSTRACT:
A method of selecting and presenting content based on inferred user preferences is provided. The method includes providing a set of content items having associated descriptive terms and receiving search inputs from an input device and presenting a corresponding subset of content items. The method includes receiving selection actions of content items and analyzing the descriptive terms associated with the selected content items to learn a composite set of preferred descriptive terms of the plurality of users of the input device. The method includes inferring preferences of individual users from the composite set of preferred descriptive terms by decomposing the composite set of preferred descriptive terms into individual sets of preferred descriptive terms. The decomposition act utilizes prespecified statistical models of preferences. The method includes, in response to receiving subsequent user search input, selecting and ordering a collection of content items based on the inferred preferences of said individual user.
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pate
Aravamudan Murali
Rajasekharan Ajit
Ramakrishnan Kajamalai G.
Breene John E
Phillips, III Albert
Veveo Inc.
Wilmer Cutler Pickering Hale & Dorr LLP.
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