Computer graphics processing and selective visual display system – Display driving control circuitry – Controlling the condition of display elements
Reexamination Certificate
2000-01-28
2004-04-27
Nguyen, Cao (Kevin) (Department: 2773)
Computer graphics processing and selective visual display system
Display driving control circuitry
Controlling the condition of display elements
C345S215000
Reexamination Certificate
active
06727928
ABSTRACT:
BACKGROUND OF THE INVENTION
The present invention relates to product displays and advertising, and more particularly to a method of displaying products in an interactive setting such as at web site on a worldwide computer network.
Changeable product displays are known, for example, where a consumer can change, for example, the color of a product to see what the product would look like in different colors.
A method for accomplishing this change requires either that the product be photographed in each of the different colors, or that a coloring program be employed to apply color to a photograph of the product.
A difficulty arises, however, when a product configuration changes when a user wishes to select different features, and there is a desire to depict the different features. This would require photographs to be taken of all of the different possible combinations and permutations of products and features, which could quickly overwhelm a capacity for displaying the different combinations. For example, where a product has two different elements which can be changed, and each element has ten possible appearances, there will be one hundred different possible combinations that a user might wish to view.
Where such products are to be displayed on a computer based system, the memory requirements for graphics can quickly become overwhelmed in such a situation, for example in the example just described, one hundred separate graphic images would be required to be stored to accommodate all of the variations.
SUMMARY OF THE INVENTION
The present invention provides a method for displaying permutations where all of the different permiutations are not required to be shown in combinations. Instead, the present invention provides a method of being able to display all of the different combinations by piecing together displays of the individual permutations to provide a composite picture of a desired product.
Therefore, if a product has two changeable features, with each feature having ten possible appearances, only twenty photographs would be required, the ten of each feature, and a composite would be made of the permutation of each feature selected by the user, dramatically reducing the number of individual images required and, in a computer based system, dramatically reducing the memory requirements necessary for storing images of the products.
The provided method, thus, would allow the viewer to select a first feature, and a particular permutation of the first feature, to select a second feature and a particular permutation of the second feature, and so on through all of the possible features.
A composite image would then be generated and displayed from each of the individual feature permutations.
REFERENCES:
patent: 5293479 (1994-03-01), Quintero et al.
patent: 5784066 (1998-07-01), Aizikowitz et al.
patent: 5808624 (1998-09-01), Ikedo
patent: 6349300 (2002-02-01), Graf et al.
Metraflex Company
Nguyen Cao (Kevin)
Sonnenschein Nath & Rosenthal LLP
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