Method of collating newspapers based upon credit card holders

Sheet-material associating – With printing – Personalized printing

Patent

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Details

270 55, 270 52, B41F 1354, B65H 530

Patent

active

051864436

ABSTRACT:
Newspapers are collated with materials which vary as a function of the characteristics of the readers of the newspapers. For example, a newspaper for a reader having a credit card for a particular business establishment would include an insert which is an advertisement for the business establishment. A newspaper for a reader who did not have a credit card for the business establishment would not include the advertisement. Indicia identifying the reader for whom each newspaper is intended is printed on the jacket of the newspaper during the process of collating the newspaper. Further indicia may be applied onto inserts appropriate to the intended reader and/or advertiser.

REFERENCES:
patent: 4121818 (1978-10-01), Riley
patent: 4395031 (1983-07-01), Gruber
patent: 4479643 (1984-10-01), Seidel
patent: 4500083 (1985-02-01), Wong
patent: 4800505 (1989-01-01), Axelrod et al.
patent: 4901995 (1990-02-01), Kempisty
patent: 4948109 (1990-08-01), Peterson
patent: 4989852 (1991-02-01), Gunther, Jr.
patent: 5013019 (1991-05-01), Samuels
patent: 5039075 (1991-08-01), Mayer

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