Method for distributing advertising in a distributed web modific

Details Method for distributing advertising in a distributed web modific Method for distributing advertising in a distributed web modific

1997-05-09

2000-02-15

MacDonald, Allen R.

Data processing: financial, business practice, management, or co

Automated electrical financial or business practice or...

Discount or incentive

705 1, 380 4, 380 25, 380 9, H01J 1300

Patent

active

060263695

ABSTRACT:
A method of distributing program material to a number of access providers which have identified themselves as having clients meeting profiles specified in a program material placement request, which is typically from an advertiser. More specifically, summary information is transmitted to a control distribution node from each of the access providers, where the summary information describes customer profile information on the customers using each respective access provider. This summary information is then processed by the control distribution node to allocate the number of copies of program material that may be delivered to the clients or customers by each of the access provider nodes.

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Edge: Work-Group Computing Report; Internet Access: Internet Marketing Revolution Begins in the U.S. this Sep.; Hyper System promises new cash flow for providers. EDGE: Work-Group Computing Report, v7, n316, p2(1), Jun. 3, 1996.

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