Method and system for performing search engine optimizations

Details Method and system for performing search engine optimizations Method and system for performing search engine optimizations

2011-07-12

2011-07-12

Hicks, Michael (Department: 2165)

Data processing: database and file management or data structures

Data warehouse, data mart, online analytical processing ,...

Reporting, knowledge discovery systems

Reexamination Certificate

active

07979386

ABSTRACT:
In general, the invention relates to a method for performing search engine optimizations using a financial application configured to manage a number of products. The method includes obtaining product data from the financial application, where the product data is associated with a first product of the number of products. The method further includes processing the product data to obtain optimization data, where the optimization data is configured to increase web traffic of a web page associated with the first product. The method further includes sending the optimization data to the financial application, where the web page is updated based on the optimization data.

REFERENCES:
patent: 2008/0195462 (2008-08-01), Magdon-Ismail et al.
Lee et al “Visualization and Analysis of Clickstream Data of Online Stores for Understanding Web Merchandising”, Data Mining and Knowledge Discovery, vol. 5, Nos. 1-2, pp. 59-84, 2001, Kluwer Academic Publishers.

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