Method and system for dynamically targeting content based on...

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Advertisement

Reexamination Certificate

Rate now

  [ 0.00 ] – not rated yet Voters 0   Comments 0

Details

C705S043000, C705S052000, C705S058000, C705S067000

Reexamination Certificate

active

07921036

ABSTRACT:
The present invention is a method and system for selectively executing content on a display based on the automatic recognition of predefined characteristics, including visually perceptible attributes, such as the demographic profile of people identified automatically using a sequence of image frames from a video stream. The present invention detects the images of the individual or the people from captured images. The present invention automatically extracts visually perceptible attributes, including demographic information, local behavior analysis, and emotional status, of the individual or the people from the images in real time. The visually perceptible attributes further comprise height, skin color, hair color, the number of people in the scene, time spent by the people, and whether a person looked at the display. A targeted media is selected from a set of media pools, according to the automatically-extracted, visually perceptible attributes and the feedback from the people.

REFERENCES:
patent: 5155591 (1992-10-01), Wachob
patent: 5636346 (1997-06-01), Saxe
patent: 6119098 (2000-09-01), Guyot et al.
patent: 6182050 (2001-01-01), Ballard
patent: 6184926 (2001-02-01), Khosravi et al.
patent: 6269173 (2001-07-01), Hsien
patent: 6298330 (2001-10-01), Gardenswartz et al.
patent: 6385592 (2002-05-01), Angles et al.
patent: 6404900 (2002-06-01), Qian et al.
patent: 6408278 (2002-06-01), Carney et al.
patent: 6484148 (2002-11-01), Boyd
patent: 6904168 (2005-06-01), Steinberg et al.
patent: 7319779 (2008-01-01), Mummareddy et al.
patent: 7383203 (2008-06-01), Feldstein et al.
patent: 2002/0016740 (2002-02-01), Ogasawara
patent: 2003/0110038 (2003-06-01), Sharma et al.
patent: 2008/0243614 (2008-10-01), Tu et al.
I. Haritaoglu and M. Flickner, “Attentive Billboards,” 11th International Conference on Image Analysis and Processing, Sep. 26-28, 2001, Palermo, Italy.
M. H. Yang, et al., “Detecting Faces in Images: A Survey,” IEEE Trans. Pattern Analysis and Machine Intelligence, vol. 24, No. 1, Jan. 2002.
H. Rowley, et al., “Neural Network-Based Face Detection,” IEEE Trans. Pattern Analysis and Machine Intelligence, vol. 20, No. 1, pp. 23-38, Jan. 1998.
E. Osuna, et al., “Training Support Vector Machines: An Application to Face Detection,” Proc. IEEE Conf. Computer Vision and Pattern Recognition, pp. 130-136, 1997.

LandOfFree

Say what you really think

Search LandOfFree.com for the USA inventors and patents. Rate them and share your experience with other people.

Rating

Method and system for dynamically targeting content based on... does not yet have a rating. At this time, there are no reviews or comments for this patent.

If you have personal experience with Method and system for dynamically targeting content based on..., we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and Method and system for dynamically targeting content based on... will most certainly appreciate the feedback.

Rate now

     

Profile ID: LFUS-PAI-O-2682437

  Search
All data on this website is collected from public sources. Our data reflects the most accurate information available at the time of publication.