Method and system for clickpath funnel analysis

Details Method and system for clickpath funnel analysis Method and system for clickpath funnel analysis

2006-03-28

2006-03-28

Hiri, Joseph P. (Department: 2121)

Data processing: artificial intelligence

Knowledge processing system

Knowledge representation and reasoning technique

C706S011000, C706S012000

Reexamination Certificate

active

07020643

ABSTRACT:
A system and method for extracting funnels from at least one input clickstream (CS) representing an ordered path of successively viewed web pages. The invention stores the CS in one or more tree structures in one scan, then traverses each tree structure to identify funnels satisfying input criteria, if any. The input criteria includes depth criteria, width criteria, starting page criteria, and end page criteria.

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