Method and apparatus for providing incentives for viewers to...

Details Method and apparatus for providing incentives for viewers to... Method and apparatus for providing incentives for viewers to...

2011-08-02

2011-08-02

Trost, IV, William (Department: 2421)

Interactive video distribution systems

System for awarding coupon, token, or credit

C725S022000, C725S013000, C725S139000

Reexamination Certificate

active

07992161

ABSTRACT:
A user is prompted during television commercial breaks to depress one or more pushbuttons on a television remote control at certain times to confirm that the user is watching the advertisements. A set top box connected to the television receives and decodes the signal from the remote control. When the user responds properly to a prompt, the set top box increments a tally maintained in the set top box memory to accumulate points by which the user can earn rewards.

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