Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Discount or incentive
Reexamination Certificate
2011-03-15
2011-03-15
Jeanty, Romain (Department: 3624)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Discount or incentive
Reexamination Certificate
active
07908165
ABSTRACT:
A system and a method are set forth for generating performance curves for enabling user customized marketing communications proficiency and performance optimization, comprising collecting and storing historical vehicle data and response data relating for a marketing plan, normalizing the data to a standardized schema, performing non-linear polynomial regression analysis on the normalized data for generating a plurality of curves representing performance of the marketing plan, and displaying said plurality of curves to the user. Preferably, the plurality of curves are generated by a predictive analytics and forecasting engine using an optimized Chebyshev polynomial curve selected to a desired closeness of fit to the normalized data.
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Borys Adrian
Malygin Andrey
Wylie John
Jeanty Romain
Knee-Bone, Inc.
Parker Brandi P
Perry+Currier Inc.
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