Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Operations research or analysis
Reexamination Certificate
2008-01-17
2011-10-11
Meinecke Diaz, Susanna M (Department: 3684)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Operations research or analysis
C705S014530, C705S014660
Reexamination Certificate
active
08036930
ABSTRACT:
A method includes collecting, by one or more processors, virtual universe data associated with interactions between avatars, entities, and objects in a virtual universe. The collecting includes collecting, by the one or more processors, at least some of the virtual universe data as the interactions occur. The method also includes determining, by the one or more processors, a criteria with which to perform a market segmentation analysis on the virtual universe data. The method also includes performing, by the one or more processors, the market segmentation analysis on the virtual universe data, wherein the market segmentation analysis includes segmenting the avatars based on an amount of time the avatars are in the virtual universe and an amount of money the avatars spend in the virtual universe. The method also includes generating a report indicating results of the market segmentation analysis.
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Brignull Michele P.
Hamilton, II Rick A.
Li Jenny S.
Sand Anne R.
Seaman James W.
DeLizio Gilliam, PLLC
Diaz Susanna M Meinecke
International Business Machines - Corporation
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