Internet advertising method and system using Web page

Details Internet advertising method and system using Web page Internet advertising method and system using Web page

2011-08-23

2011-08-23

Weiss, John G. (Department: 3688)

Data processing: financial, business practice, management, or co

Automated electrical financial or business practice or...

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C715S205000, C705S001100

Reexamination Certificate

active

08005717

ABSTRACT:
An Internet advertising method using a Web page according to the present invention is performed between a Web server and a client terminal in the Internet. The Internet advertising method includes an advertisement location searching step of searching in a Web page transmitted from the Web server to the client terminal for a location into which new advertising content is to be inserted, a space information identification step of identifying a size and coordinates of a found location, an advertising content searching step of searching for new advertising content corresponding to the identified location size and coordinates, and a Web page editing step of inserting found new advertising content into the location.

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patent: 2002/0133397 (2002-09-01), Wilkins
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patent: 2006/0111971 (2006-05-01), Salesin et al.
Web publishing power to the people. ( Strategies for . . . Digital Publishing ). Information Today , v 21 , n 8 , p. S6. Sep. 2004.

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