Graphical user interface for product ordering in retail system

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Electronic shopping

Reexamination Certificate

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Details

C705S027200

Reexamination Certificate

active

07657457

ABSTRACT:
A computer system is provided for operating a graphical user interface (GUI) to enable a customer to select products. The system comprises a displaying mechanism displaying virtual shelves containing a plurality of first selectable elements in a form of product images arranged on the shelves to represent available products in a group of products selected by the customer, and a plurality of second selectable elements attached to respective first selectable elements. The second selectable elements are in a form of a price tags or price labels attached to the respective product images.

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Hairong Li, Terry Daugherty, & Frank Biocca, (2002). Impact of 3-D advertising on product knowledge, brand attitude, and purchase intention: Journal of Advertising, vol. 31, Iss. 3; p. 43, 15 pgs.

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