Data processing: database and file management or data structures – Database design – Data structure types
Reexamination Certificate
2001-02-06
2004-06-08
Metjahic, Safet (Department: 2171)
Data processing: database and file management or data structures
Database design
Data structure types
C707S793000, C713S193000, C713S165000, C705S014270
Reexamination Certificate
active
06748397
ABSTRACT:
BACKGROUND OF THE INVENTION
1. Field of the Invention
The present invention relates to a file structure for preventing edition and deletion in the Internet, a variety of computers and computer application media, an advertising method using this file structure and a system used for this advertising method. More particularly, the invention relates to a file structure for preventing edition and deletion in the Internet, a variety of computers and computer application media, an advertising method using this file structure and a system adapted for this method, which is capable of providing various information items such as music, music video, movies, games and programs together with advertisements free to users through the Internet, a superfast communication network, a dedicated line network, or a general communication networks, and preventing an information file provided to the users from being reproduced if the information, advertisement, and/or header is edited or deleted.
2. Description of the Related Art
Sponsros pay a large amount of charges to a manager who manages a web server, various computers and computer application media for downloading a variety of information items such as music, music video, movies, games, programs and information data therefrom. The manager provides the various information items to the users free together with advertisements and is paid by sponsors for the provision of advertisements.
An example of information file structure provided to the users free from the web server, various computer and computer application media is shown in
FIGS. 2A and 2B
. The information file structure is configured of a header F
3
, an advertisement F
2
(meaning information the sponsor or web server manager wants to deliver to the users) and information F
1
such as music, music video, movies, games and programs. The information F
1
means various information items the Internet users need, for example, music, music video, movies, games, programs and information data. The advertisement F
2
is provided to the users together with the music, music video, movies, games, programs or information data by the manager who manages the web server, various computers and computer application media. The manager makes the users watch the advertisements and is paid for it by the sponsor. The header F
3
means information for recognizing and correcting information and advertisement files.
In the prior art if an information provider delivers information such as music, music video, movie, game and program together with an advertisement loaded thereon to the users, the users can download the information and advertisement and then edit or delete unnecessary portions, thus deteriorating the advertising effect. Thus, the advertising effect cannot be used as a database on-line or off-line. Where a user downloads the advertisement together with information he requires from the web server, various computers and computer application media and then deletes the unnecessary advertisement, the advertising effect is decreased. Consequently, the manager cannot be sufficiently paid for provision of the information. Furthermore, the manager may miss an opportunity to form a new market because he cannot grasp the propensity of users to apply it to marketing.
SUMMARY OF THE INVENTION
It is, an object of the present invention to provide a file structure for preventing edition and deletion in the Internet, various computer and computer application media, which is capable of preventing reproduction of an information file, such as music, music video, movie, game and program, combined with an advertisement and provided to users free through the Internet or the like where a part or the whole part of the information file is edited or deleted,
Another object to provide an advertising method using a file structure for preventing edition and deletion in the Internet, various computer and computer application media and a system used for this method, which is capable of providing users free with a variety of information items, such as music, music video, movies, games and programs through the Internet, general communication network or computer application recording medium and, when any one of an information file, an advertisement and a header which are combined to be provided to the users is edited or deleted, preventing the corresponding information file from being reproduced.
To accomplish these objects, there is provided a file structure for preventing edition and deletion in the Internet, various computers and computer application media, comprising: header data for recognizing advertisements and various information items, the header data including a blocking algorithm for blocking a specific file from being reproduced when any one of a header, an advertisement and information of the file is edited or deleted while the file is being reproduced; advertisement data for outputting sounds or images for an advertisement in a predetermined period of time; and information data configured of at least one of information files such as music, music video, movie, game and program a user requires.
In such a file structure, preferably; but not nesesarily the header further includes advertisement attribute information such as the type, the outputting time and the position on a screen of the advertisement. The type of the advertisement is at least one of sound, banner and moving picture. The header further includes an algorithm for connecting the user with the web server of a banner or moving picture advertisement when the user clicks it.
To accomplish these objects, there is provided an advertising method using a file structure for preventing edition and deletion in the Internet, various computers and computer application media, comprising: a first step of reading at least one information file among music, music video, movie, game and program files from an information database of a manager web server at the request of a user; a second step of reading an advertisement file from an advertisement database and combining the read information file with the read advertisement file; a third step for combining the header of the information file with which the advertisement file has been combined with a blocking algorithm for blocking the information file from being reproduced when a part or the whole part of the information file is edited or deleted, and converting it into a predetermined form; a fourth step in which the blocking algorithm operates to judge if the information file is edited, deleted or not when the user receives and reproduces the information file including the blocking algorithm; and a fifth step of blocking the information file from being reproduced when the blocking algorithm judges that a part or the whole part of the information file is edited or deleted, but reproducing the information file together with the advertisement having a predetermined form when the blocking algorithm judges that a part or the whole part of the information file is not edited or deleted.
In the aforementioned advertising method, preferably but not necessarily, the advertisement file selected by the manager of the web server is read from the advertisement database to be combined with the information file in the second step. The manager of the web server determines the type of advertisement or the number of advertising times on the basis of the sex, age and area of the user or the object the sponsor wants. In the second step, an advertisement file selected by the user who wants to download music, music video, movie, game or program is read from the advertisement database to be combined with the information file. The information file combined with the advertisement is delivered to the user from the web server via a communication means, such as Internet, dedicated line network, superfast communication network and general communication network.
Preferably, but not necessarily the user who receives the information file combined with the advertisement from the web server has at least a computer, a computer application medium such as CD and DVD, a
Burt Pamela S.
Metjahic Safet
Nguyen Cindy
Weiner Irving M.
Weiner & Burt, P.C.
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