Interactive video distribution systems – Program – message – or commercial insertion or substitution – Insertion of local commercial or local program at headend or...
Reexamination Certificate
2006-05-02
2006-05-02
Miller, John (Department: 2614)
Interactive video distribution systems
Program, message, or commercial insertion or substitution
Insertion of local commercial or local program at headend or...
C725S035000
Reexamination Certificate
active
07039933
ABSTRACT:
A system, method and program product uses tags as markers for incorporating local content in a communications stream, e.g., TV broadcast, cable transmission. A transmitter generates a communication stream including program content for transmission to a receiver. The transmitter includes an authoring tool for generating two types of tags for incorporation into the program content. The receiver captures the program content and stores the tags in tables. One type of tag initiates local action in the program content in the communication stream. A second type of tag is capable of modifying the first type of tag in the tables. When the time for a local action according to a first type of tag is detected, the program content is interrupted by splicing or inserting the local content.
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Chen Shu-Chun Jeane
Lipscomb James S.
Liu Lurng-Kuo
Menon Jai
Zhang Liang-Jie
Beliveau Scott
International Business Machines - Corporation
Miller John
Nisewaner Karna
LandOfFree
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