Electronic shopping and merchandising system

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Electronic shopping

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705 27, 707 3, 707104, 707501, 707513, G06F 1760, G06F 1300, G06F 1516

Patent

active

058976221

ABSTRACT:
The present invention provides a merchant system for online shopping and merchandising. The merchant system architecture provides great flexibility for a merchant to adapt the merchant system to their existing business practices, promotions and databases. The merchant system includes a dynamic page generator, a configurable order processing module and a database module capable of retrieving data from the database without regard to its schema. The present invention enables merchants to create electronic orders which are easily adaptable for different sales situations. The order processing module includes multiple configurable stages to process a merchant's electronic orders. The merchant system is capable of generating pages dynamically using templates having embedded directives. The database module and the dynamic page generator allow merchants to modify their databases and page displays without having to reengineer the merchant system.

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Andraka; "Put Your Database on the Web"; Data Based Advisor; v14 n6; p. 12(3); Jun. 1996; Dialog: File 275, Acc#01941476.
Vaughan-Nichols; "Unleashing Databases on the Web--True Wealth and Power Belong to Those Who Control Information Access"; NetGuide, 1996; n307; p. 111; Jul. 1, 1996; Dialog: File 647, Acc#01097465.
Olympia; "Cold Fusion 1.5; Autobahn"; DBMS; v9 n8; p. 33(4); Jul. 1996; Dialog: File 275, Acc#01955956.
eShop Technology overview, Internet address: http://www.eshop.com/corp/technology.html. This reference was copied from the Internet and printed in or about May 1996; the pages are dated Jan. 1, 1996.
eShop In The News--Recent Press Release, Internet address: http://www.eshop.com/corp/press.html. This reference was copied from the Internet and printed in or about May 1996; the pages are dated Jan. 1, 1996. Dates are listed for press releases of Nov. 7, 1995, Dec. 7, 1995 and Jan. 23, 1996.
eShop.TM. Technology Merchant Manual, Feb. 21, 1996. This document contains proprietary material subject to M.P.E.P. .sctn. 724.

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