Direct mail article comprising oversized card and integral envel

Envelopes – wrappers – and paperboard boxes – Postal cards or packets

Patent

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Details

229300, B65D 2706

Patent

active

057975418

ABSTRACT:
A direct mail article that is produced from an integral web or sheet of card stock that can be transmitted through the mails without an outer wrapper or envelope comprises a large or oversized card approximately the size of a book or magazine cover, a preformed reply envelope that is separably joined to the card directly or through an intermediate reply device panel that is separably joined to the envelope flap. The preformed reply envelope and reply device panel are folded to a superposed position on the card and secured to the card for mailing by releasable adhesive means. Alternatively, the direct mail article comprises a large card and a reply device panel, the reply device panel comprising at least one business reply card and at least one advertising panel, all of which are separably joined along transverse parting lines to each other and to the card and folded to a superposed position on the card where they are secured for mailing by releasable adhesive means.

REFERENCES:
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patent: 4912909 (1990-04-01), Stenner
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patent: 5340017 (1994-08-01), Tighe

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