Determining content to be provided by an entity for...

Details Determining content to be provided by an entity for... Determining content to be provided by an entity for...

2011-03-01

2011-03-01

Vo, Tim T. (Department: 2168)

Data processing: database and file management or data structures

Database and file access

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Reexamination Certificate

active

07899801

ABSTRACT:
A method and system for allowing a resource associated with a target document usable for ad rendering by a first entity to be used for rendering of content by a second entity. Depending on one or more conditions, the first entity either uses the resource to render at least one ad or allows a second entity to use at least a portion of the resource to render content.

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Statement Regarding References in 1449 Form.

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