Interactive video distribution systems – Program – message – or commercial insertion or substitution – Insertion of local commercial or local program at headend or...
Reexamination Certificate
2011-03-22
2011-03-22
Koenig, Andrew Y (Department: 2423)
Interactive video distribution systems
Program, message, or commercial insertion or substitution
Insertion of local commercial or local program at headend or...
C725S005000, C725S022000
Reexamination Certificate
active
07913276
ABSTRACT:
A data-providing system comprising a first data-transmitting section (control unit1), a control section (control unit3), and a second data-transmitting section (control unit3). The first data-transmitting section transmits a continuous stream of content data that consists of multimedia content groups, each composed of program data and auxiliary data items. The control section processes data items obtained by dividing each program data, attribute data of the auxiliary data items and user profile data, thereby to automatically assemble new data. The second data-transmitting section changes the order in which to transmit the auxiliary data items inserted in a program, in accordance with the new data assembled by the control section.
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Koenig Andrew Y
Oblon, Spivak McClelland, Maier & Neustadt, L.L.P.
Sony Corporation
Tesfaye Aklil
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