Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Discount or incentive
Patent
1998-05-29
1999-12-14
Voeltz, Emanuel Todd
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Discount or incentive
705 14, 463 16, 463 20, 463 21, 463 25, 463 29, G06F 1900, G06F 1760
Patent
active
060030135
ABSTRACT:
A system and method for differentiating customers according to their worth to the casino. Customer information is accumulated at each affiliated casino through one or more LAN-based management systems, updated to a central patron database (CPDB) that is coupled to each casino LAN through a WAN, and made available to each affiliated casino property as needed. Customer accounts are automatically activated and provided with data from the CPDB when a customer from one casino property first visits an affiliated casino property. Customer accounts are updated with status information based on the customer's worth to the casino. Customer accounts are updated with new activity data whenever a management system associated with the casino receives customer data from input devices, such as card readers, workstations, and dumb terminals, located at various venues throughout the casino. Customers are awarded points, based on their tracked activity at all affiliated casino properties. Customers also have theoretical win profiles. Customer status may be based on accumulated points or the theoretical win profile. When the customer is recognized at a gaming machine, or any location having a suitable card reader, the customer's status is determined in the customer account. For a special status customer, a physical instrumentality is activated for the benefit of the customer, such as a telephone, light, lockable cabinet, or the like. Distinguished services may also be provided once the special status customer is recognized.
REFERENCES:
patent: 4531187 (1985-07-01), Uhland
patent: 4755941 (1988-07-01), Bacchi
patent: 5007641 (1991-04-01), Seidman
patent: 5080364 (1992-01-01), Seidman
patent: 5129652 (1992-07-01), Wilkinson
patent: 5179517 (1993-01-01), Sarbin et al.
patent: 5265874 (1993-11-01), Dickinson et al.
patent: 5287269 (1994-02-01), Dorrough et al.
patent: 5321241 (1994-06-01), Craine
patent: 5326104 (1994-07-01), Pease et al.
patent: 5429361 (1995-07-01), Raven et al.
patent: 5613912 (1997-03-01), Slater
patent: 5639088 (1997-06-01), Schneider et al.
patent: 5655961 (1997-08-01), Acres et al.
patent: 5762552 (1998-06-01), Vuong et al.
patent: 5766075 (1998-06-01), Cook et al.
patent: 5770533 (1998-06-01), Franchi
patent: 5779549 (1998-07-01), Walker et al.
patent: 5800269 (1998-09-01), Holch et al.
patent: 5811772 (1998-09-01), Lucero
patent: 5813912 (1998-09-01), Shultz
patent: 5851149 (1998-12-01), Xidos et al.
PRC Gaming Systems, "Introducing the Next Logical Step in Player Tracking", PRC.
Freedman, David H., "The Use of PCs to Speed the Comping Process in Bally's Park Place Casino", Dialog File 484:Periodical Abstracts PlusText, Oct. 1993.
Harrah's Casinos, "Harrah's Toll-Free Res Line Links Six Properties", Information Access Company, vol. 52, No. 82, p. 67, Oct. 1993.
Chicago Sun-Times, Inc., "Even the Low Rollers Should Play Comp Card", Chicago Sun-Times, Aug. 1994.
Kaberline, Brian, "Casinos Hope Gamblers Play Their Cards Right", Kansas City Business Journal, vol. 13, No. 33, Sec 1, p. 1, May 1995.
Kaberline, Brian, "Casinos Hope Gamblers Play Their Cards Right," Kansas City Business Journal, vol. 13, No. 1, Sec. 1, p. 1, May 5, 1995.
"Even the Low Rollers Should Play Comp Card," Chicago Sun-Times, Weekend Plus, Gaming, p. 15, Aug. 5, 1994.
Freedman, David H., "Odds Man In," Forbes, pp. 33-35, Oct. 25, 1993.
"Harrah's Toll-Free Res Line Links Six Properties," Travel Weekly, vol. 52, No. 82, p. 67, Oct. 18, 1993.
"Introducing the Next Logical Step in Player Tracking", PRC Gaming Systems, PitTrak Brochure.
Boushy John M.
Rowe Bruce C.
Sevigny Jayme D.
Harrah's Operating Company, Inc.
Hayes John W
Todd Voeltz Emanuel
LandOfFree
Customer worth differentiation by selective activation of physic does not yet have a rating. At this time, there are no reviews or comments for this patent.
If you have personal experience with Customer worth differentiation by selective activation of physic, we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and Customer worth differentiation by selective activation of physic will most certainly appreciate the feedback.
Profile ID: LFUS-PAI-O-873456