Cosmetic sampler with sample screen printed on film

Coating processes – Particles – flakes – or granules coated or encapsulated

Reexamination Certificate

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Details

C132S320000, C132S323000, C156S277000, C156S290000, C424S401000, C427S218000, C427S271000

Reexamination Certificate

active

06190730

ABSTRACT:

BACKGROUND OF THE INVENTION
1. Field of the Invention
The present invention relates to a cosmetic sampler and, more specifically, to a disposable unit dose or single application package for providing a cosmetic sample.
2. Description of the Related Art
Cosmetics have typically been available for sampling in department stores in the very containers in which the product is sold, or in smaller versions of the same container. This method generally works well with fragrances, where the product is applied by spraying onto the skin of the consumer such that the product reservoir remains untouched. Such method is less effective in marketing cosmetics, however, because many consumers feel uneasy about sampling a product from a container from which others have previously sampled due to the fear of contracting disease or infection.
The prior art has attempted to provide a more inexpensive and convenient means of marketing cosmetics by hand-outs or by mail, e.g., as inserts in department store bills or magazines. One such sampling means is a cosmetic “strip”, which consists merely of make-up samples deposited on a substrate covered by a paper mask, as disclosed in U.S. Pat. No. 4,752,496 to Fellows et al. Such “strips” do not allow for the presentation of the cosmetic sample in a design pattern, however, nor do they allow for the simultaneous presentation of a number of colors in a single design.
In another example, U.S. Pat. No. 4,884,719 to Levine et al. describes a cosmetic sampler wherein the product is deposited on a substrate and is covered with a transparent cover sheet. While this invention allows the consumer to fully view the color of the product without any initial manipulation of the package, the sample is subject to offset or smearing between the two layers, thus ruining any design pattern of the product sample.
An attempt has been made to address the problem of offset in U.S. Pat. No. 4,824,143 to Grainger. In this sampler package, a transparent bubble insert is disposed in a window over the product sample. The package is formed with multiple panels and window cutouts surrounding the bubble through which the sample is viewed. This invention, however, is complicated in design and is cumbersome to use for the consumer. Furthermore, the sampler would not be suitable for distribution in mail inserts or magazines due to its relatively bulky dimensions.
The problems described above arise in the distribution of samples of creams, lipsticks, fragrances, pharmaceuticals, lotions, and other types of high viscosity, waxy materials.
SUMMARY OF THE INVENTION
The present invention overcomes the above described drawbacks of the prior art by providing a cosmetic sampler package comprising a slurry of cosmetic and solvent which is printed onto a transparent or translucent film overlay. The film overlay includes opaque portions printed in the negative image of the desired design on the surface opposite that of the cosmetic, so as to form a display window for the sample. A protective backing is then sealed to the film, covering the sample.
Individual samplers of the present invention contain sufficient product for one “unit dose” application of the cosmetic and can be used to sample doses of creams, lipsticks, fragrances, pharmaceuticals, lotions, and other high viscosity, waxy materials.
Other features and advantages of the present invention will become apparent from the following description of the invention which refers to the accompanying drawings.


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