Content display monitor

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Operations research or analysis

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Details

705 30, 707 10, 707526, G06F 1130

Patent

active

061086371

ABSTRACT:
The invention can enable monitoring of the display of content by a computer system. Moreover, the invention can enable monitoring of the displayed content to produce monitoring information from which conclusions may be deduced regarding the observation of the displayed content by an observer. The invention can also enable monitoring of the display at a content display site of content that is provided by a content provider site over a network to the content display site. Additionally, the invention can enable the expeditious provision of updated and/or tailored content over a network from a content provider site to a content display site so that the content provider's current and appropriately tailored content is always displayed at the content display site. Aspects of the invention related to transfer of content over a network are generally applicable to any type of network. However, it is contemplated that the invention can be particularly useful with a computer network, including private computer networks (e.g., America Online.TM.) and public computer networks (e.g., the Internet). In particular, the invention can be advantageously used with computer networks or portions of computer networks over which video and/or audio content are transferred from one network site to another network site for observation, such as the World Wide Web portion of the Internet.

REFERENCES:
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Brown, "Using Netscape 2-Special Edition", QUE, 2nd edition (attached pages), 1995.
T. Kamba, "Personalized Online Newspaper", NEC Technical Journal, Jul. 1996, NEC, Japan, vol. 49, No. 7, Abstract.
Bart Zeigler, "NetCount Seeks to Tally Users of Web Ads," Wall Street Journal, Oct. 11, 1996.
Thomas E. Weber, "New Software Helps Advertisers Get Through Tangled Web Pages" Wall Street Journal, Oct. 23, 1996.
"I/PRO is First to Develop a Solution for Measuring Java Applets," news release from I/PRO World Wide Web site.

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