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Reexamination Certificate

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C705S014400

Reexamination Certificate

active

08010407

ABSTRACT:
Marketing techniques are disclosed that allow companies to efficiently identify target businesses to solicit for purchase of advertising products. One embodiment includes a map-based interface for selecting a neighborhood and locating any businesses known to a company selling advertising products in that area, with the intent of allowing a company representative to select a set of those businesses to contact regarding the company's advertising products. The map displays business listings as markers on the map, with color-coding used to indicate listings the representative has already contacted, and listings that some other representative has contacted.

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