Broadcast audience surveillance using intercepted audio

Details Broadcast audience surveillance using intercepted audio Broadcast audience surveillance using intercepted audio

2006-02-14

2006-02-14

Taylor, Barry W (Department: 2643)

Telecommunications

Audience survey or program distribution use accounting

C455S003060

Reexamination Certificate

active

06999715

ABSTRACT:
Calls made from mobile or cellular telephones may contain audio signals from broadcasts audible to the caller. Thus, a call made into a call center, perhaps to gain valuable information, such as traffic conditions, may be analyzed at the center to determine the source of the broadcast. This invention takes advantage of the existing communications infrastructure and provides for rapid and statistically improved estimation of listenership.

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Paul Bond, “A Star is born nationally, seeking stellar CD sales (StarCD is expanding its service nationwide that identifies music being played on the radio)”. Hollywood Reporter, Wilkerson Daily Co. Hollywood CA, US. vol. 35 No. 13 Nov. 1999. p. 1. XP002939032.

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